Wednesday 16 January 2019

CSP AD Galaxy

tbc

Good example of how nostalgia is seen in ads beyond the Galaxy CSP: a decades old Hovis (bread) ad is being brought back. It poses the same question as the Galaxy ad - is part of the nostalgia for a period when the UK/US were mightier, and also whiter (absence of non-Caucasians)? As good today... Hovis brings back its 'boy on the bike' TV advert https://www.theguardian.com/media/2019/jun/03/hovis-boy-on-the-bike-tv-advert-as-good-today-ridley-scott?CMP=Share_AndroidApp_Copy_to_clipboard


May 2020: junk food pre-watershed ban paused but public pressure, NOT ASA, sees Kellogg's cease pushing Pringles on Joe Wicks morning exercise videos (originally for adults but made for families throughout the pandemic).

No comments:

Post a Comment

Please note that ALL comments are checked and moderated BEFORE possible publication