Sunday, 6 January 2019

CSP MAGAZINES REVEAL downmarket women's gossip mag

I may spin off further posts, but I intend to build up hub posts on each CSP. On magazines there will be a post for Tatler; Reveal; and the wider industry/key terms.


BASIC DESCRIPTION:
A celebrity/gossip mass market (downmarket) women's magazine that was closed by publisher Hearst in Sept 2018 after circulation fell by 75%, though Hearst maintains a large portfolio of women's magazines. Originally published by NatMags (Wiki), which Hearst merged with another European acquisition, Hachette Filipacchi Médias (Wiki), in 2011 to form Hearst Magazines UK (Wiki).







KEY POINTS/THEMES/ISSUES:







DIGITISATION, DISRUPTION, CONVERGENCE; CIRCULATION DECLINE + AD MIGRATION:








KEY THEORIES TO APPLY: 








RESOURCES FOR INDEPENDENT READING/RESEARCH:
Back issues (covers) at magazinemix.
Hearst closing Reveal after 75% circulation slump (Campaign, Sept 2018)
Hearst ABCs (circulation figures) + their analysis for July-Dec 2017 (Hearst). Here's Jan-June 2017; July-Dec 2018; July-Dec 2018 (not published yet)
Hearst's online UK store for their mags.
Statista - info on Reveal's audience/reach. You can also find detailed articles on rivals like Heat and Chat.
Hearst's women's magazines - they publish quite a few...
NatMags Wiki (the owner pre-Hearst)
RIVALS:
Closer







THE CSP TEXT:
Front cover from the March 18-24 2017 edition.








KEY CONCEPT MEDIA LANGUAGE:








KEY CONCEPT REPRESENTATION:









SAMPLE EXAM-STYLE QUESTIONS:








LESSON MATERIALS:



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