The choice of a white bubble font signifies a less serious tone, and a target audience that includes teens, even though the uses and gratifications theory suggests teens might not so easily identify with the mature adult pair.
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Tuesday, 7 February 2017
FILM POSTER media language to audience analysis
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The high angle and shocked facial expression (of Pegg especially) connotes the vulnerability of the two humans in the picture. As well as a convincing alien figure achieving verisimilitude for this, the sci-fi genre is also signified through the purple/violet circle of light. More anchorage for the genre is given through the graphic design of the 'a' in Paul, featuring an alien figure.
The choice of a white bubble font signifies a less serious tone, and a target audience that includes teens, even though the uses and gratifications theory suggests teens might not so easily identify with the mature adult pair.
...
The choice of a white bubble font signifies a less serious tone, and a target audience that includes teens, even though the uses and gratifications theory suggests teens might not so easily identify with the mature adult pair.
...
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