Sunday 24 March 2019

GAMING FOR LEARNING

At A-Level games are used as part of the coursework evaluation, with some of the marks specifically for creative use of technology. For both GCSE + A-Level they can be really useful to create your own revision tools, and help embed some of the details, terms, theories and debates raised through your exam CSPs.

WWTBAMillionaire is one good example - the trick is in carefully choosing the 3 WRONG answers so that they'll remind you, whether playing it yourself or with classmates (great tool for collaborative revision!!).

There are multiple Ppt templates - try searching 'gameshow name powerpoint template' yourself to find, experiment with others. You can DL the Millionaire template we'll use in lessons here - the same site has more gameshow templates like Jeopardy and The Weakest Link you could try too. The Excel template is linked in the Ppt.

Saturday 16 March 2019

RADIO TRAILS plugging your show

A common feature of shows, including the 1967 R1 launch show with Tony Blackburn, is trails for other, upcoming shows. Radio stations are always hoping fans of 1 show/DJ might be persuaded to tune in for more, boosting ratings.

Like everything else, there are some recognisable conventions:

  • state the name of the show and presenter/s
  • usually incorporates the station name and frequency (eg 96.1 FM) or other means of access (eg listen now on the iPlayer; or catch up now on radio1.com)
  • crucially, features short snippets of multiple bits of 1 or more shows - which means multiple voices (co-presenter/s; callers; interviews/studio guests) [some similarities to a film trailer - it uses clips from throughout the film]
    • obviously you'll hear the DJ's voice too with these!
  • use of music, and some wild tracks
  • a clear sense of style and content/topics (music/wild tracks will reflect the brand)
  • brisk pace; trails are rarely over 60secs
Here are some examples + useful guides:

Multiple examples of trails from a call-in talk show:


Radio 1 trails

Wednesday 6 March 2019

RADIO jingle hells, essential branding

THE MEDIA LANGUAGE OF RADIO

A FAST WORD ON DJ SLOTH
I'm going to add this to the post, but please note: there is 1 bit of swearing just after 11mins, and more in the last few mins; some of the comments on vaping should be considered in the light of new evidence (the video is from 2017) that e-cigs/vaping are causing deaths through cancer. He moved recently from Radio 1xtra to Beats Radio.

WHY post this then?!?
  • multiple examples of catchphrases/jingle slogans
  • an illustration of the ongoing fame/celebrity status of music radio DJs
  • ...so for any coursework you consider claiming a zeitgeisty, youth-friendly online celebrity like Sean Evans of Hot Ones as a guest (speaking about whatever topic you've been set)
  • the DJ, Radio 1xtra's hiphop/grime king Charlie Sloth (so, kind of comparable to Beats Radio's Julie Adenuga - he moved to Beats in 2019!) is a stereotype: fat and jolly (he describes himself as morbidly obese) BUT directly urges viewers/listeners to embrace their body shape, celebrate it (as he does through his Insta vids and pics), so is arguably a countertype of the slim hipster? Simply using the word 'big' in a presenter's name brings up an area of representation, whether counter/stereotyped (or a bit of both)
  • his accent and use of street slang likewise raise useful representation issues: stereotypically working-class, though also more commonly associated with BAME youth (this was central to the joke/satire of Ali G)
  • at the very end when he gives his pitch, note how many platforms or modes of distribution he mentions - and that he explicitly states his show is accessible online to people outside of the UK




And here you can get a great example of the use of wild tracks, and branding a specific regular segment (NB: some limited strong language once the rapping begins), the autoplay vid on his channel when I looked it up (29.9.19):


DRAFT JINGLES

IN THIS POST:
  • Satires (Smashie & Nicey; Alan Partridge; Frasier)
  • Jingles: examples (Downtown Radio; 'legendary' comp; 80s Radio 1; Tommy Vance incl new UGC/fan-made; Partridge)
  • jingles: conventions
  • Intros + TV on the radio: learn techniques from Fluff + Vance
  • Your suggestions

SMASHING STUFF - NOT 'ALF MUSIC LOVERS
As I note further down, this satire was based on actual DJs and their often bizarre patter, the self-aware, highly ironic Alan 'Fluff' Freeman being a key example...

See more Smashie and Nicey here.

Here's another legendary satire, Alan Partridge.

Sunday 3 March 2019

RADIO1 Breakfast Show

NOV 2020 OFCOM SAYS YOUNG IGNORE BBC IPLAYER
Lot of detail here, but that 1967  launch as BBC were failing to serve the youth audience; the disgrace of binning BBC3 on to online only (didn't help Class!!?); ... has ANYTHING really changed???

OfCom renewed their assault on the BBC's failure to properly serve the youth audience, noting a shocking 22% drop in the 16-34 audience in just 3 years. Guardian.

Thee BBC just can't win, with a right-wing press and government both keen to see it either privatised or so weakened (eg the government decriminalised licence fee non-payment which is now soaring) that scrapping the license fee seems inevitable. OfCom had attacked the BBC for failing to serve the youth audience ... Now it's investigating the Beeb for ... serving the youth audience!!!
The Sounds app brings together all BBC radio, and has proven a success, with a new Radio 1 Dance channel being launched through the app to further boost their youth appeal. But now commercial (ad-funded or subsidised like Times Radio and Beats/Apple Music 1 by conglomerates) companies are complaining that the BBC is taking their audience! Read more here.

The station increased its audience by more than 100,000 a week to 8.9 million at the end of March. The BBC says Radio 1 still remains relevant to a youth audience in the digital age, with 24 being the most common age of a listener. It pointed out that its YouTube and Vevo channels attracted more than 2 million views a day.----Zoe Ball's BBC Radio 2 show loses a million listeners




Toast and jams: the Radio 1 breakfast​ ​show through the ages https://www.theguardian.com/media/2018/may/31/radio-1-breakfast-show-nick-grimshaw-bbc?CMP=Share_AndroidApp_Blogger




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Boat That Rocked Wiki.

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Listen to the full 1967 launch show on Mixcloud. On BBC.
Rip from Mixcloud.

BBC radio history: 1967 launch. More.
BBC Radio 1 history.
BBC values.
BBC Reith.
BBC the pirate stations.

Dazed - history of pirate radio and why its still here.
Radio Luxembourg Wiki.
Fantazia - timeline of UK pirate scene [contains swearing]
UK pirate radio Wiki.

Radio 1 breakfast show Wiki.
Guardian history of the R1 breakfast show.

Needle time Wiki.

OfCom
- 2006 OfCom warn BBC over Chris Moyles swearing
- 2008 BBC radio fined record 400k for fake comps
2016 R1 apologises for Lady Gaga swearing ... and 5pm play of Flume song with swearing
- 2018 OfCom slam BBC's poor service for youth

Here's a very detailed Ppt which gives an overview of R1 from its history to the present day, focussing on the breakfast show...