DIGITISATION the NME of physical owned media

Home entertainment spending overtakes print sales for first time.

NME to close print edition after 66 years.

Out of print: NME’s demise shows pressure on consumer magazines.

MAGAZINES Institution - how digital disruption is transforming the print industry

You can find details of the many closures with a simple google.

Every media industry has faced massive, often brutal, change as a result of digitisation. New forms of distribution are transforming ways of operating, with new names like Spotify and Netflix rising to threaten the old, established giants.

The term used to describe this phenomenon and process is disruption, or digital disruption - the smooth ways of doing business have been challenged, changed ... disrupted.

USEFUL TERMS: DIGITISATION; DISRUPTION

INDUSTRY AWARENESS: Because of the challenge of digitisation (young people preferring screens to print, and advertisers moving online, taking their money away from magazines), many titles have closed recently, unable to survive the double whammy of falling circulation (sales) and loss of advertising revenue*. If you really can't find current, ongoing titles, then you can use titles that were published during this current decade.       *magazines generally rely more on advertiser fees than the cover price to make money!


The story seems simple: digitisation means that print magazines are doomed - but there is, possibly, one exception - luxury magazines ... [article link]

MAGAZINE Teen mags and digital disruption

This article is a few years old; the trends (digital disruption; changing nature of teen life, especially for females) it noted have accelerated further since it was published. The general analysis certainly still holds true though...

Teenzines mags, marketing, messaging from DB3igs

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