NEA 2019 vlogger brief

here's the brief:

And further guidance on what to be thinking about:

You will shortly be drafting a proposal form, pictured below.
The word limit for this is very short; you can use continuous prose or bullets, so long as your points are clear and you have built a convincing case on how your media language/representations choices will successfully target the stipulated 13-16 audience.




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MAGAZINE assignment 1 Intro to Media marking criteria

Below you can find the official marking criteria for the cross-media assignment.

Click image to enlarge.

Click read more to see the assessment criteria (how marks/grades are awarded) for THIS assignment.

These are the 'Assessment Objectives' that marks are awarded for on the coursework unit

A reminder of how this fits in to the overall coursework unit:

How the exam board describe this assignment.
Note - the Key Concepts of Media Language and Audience are highlighted ... but you can reflect on Representation and Institution too!

This is the exam broad brief for the magazine task we work on:

The 'EXPLANATION'
This should be around 150 words of an overall 700 word maximum.

The key goal is to detail (denote) your Media Language choices and analyse WHY you chose these: how your media language would attract a specific audience/s (primary, secondary).

To help back up your analysis, you can reference examples of magazine covers - this doesn't have to be just the one you have submitted.

You should use SMALL images to help illustrate your points: parts of your/existing mag covers to directly illustrate a point.

Remember that Media Language includes terms specific to magazines; shot types, angles, lighting, mise-en-scene; fonts; semiotics; audience terms/theories, etc.

Below - click read more for the actual assessment criteria:

GCSE course summary

I will be adding further to this post - TBC.

Read more yourself: all exam board guides are here.

They are free and accessible to parents and students.

There are two units, exam (40%, you sit this in Year 11) and coursework (3 assignments, we do 1 and 2 in Year 10, and start Year 11 with assignment 3).

What you should gain from the GCSE.

What marking is based on - the four Assessment Objectives. See additional posts for specifics on each assignment.

There are four 'Key Concepts', major areas of media theory and learning.

Coursework assignment 1 (Introduction to the Media: currently magazine) requires evidence on Media Language + Audience, but you may also reflect on Representation + Institution.

Coursework assignment 2 (Cross-Media: currently film poster + teaser trailer) requires evidence on Representation + Institution, but you should reflect some knowledge and understanding of Media Language + Audience too.

Coursework assignment 3 (Production and Evaluation: currently website) requires evidence of learning on all 4 KCs.

The exam topic is set in advance, so you can start exploring this as soon as you like - you don't need to wait until we start lessons in this towards the end of Year 11!

 A summary of exam content and each assignment is contained in separate posts

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EXAM overview including past papers

Read more yourself: all exam board guides are here.

They are free and accessible to parents and students.

This is a controlled assessment.

That means you get the exam paper FOUR WEEKS IN ADVANCE.

You will receive the 2018 briefing paper on Monday May 7th, then have 4 weeks to research and draft answers to revise from. EXAM: Monday 4th June, 930-11 (11:22 with 25% extra time) in ?ZB15 [tbc].

Your teacher cannot teach directly on answering this, but only on the topic for that year:

2016: science fiction films
2017: TV game shows
2018: serial TV drama

You have 4 weeks to research and prepare your responses to the FOUR exam questions.

You cannot take any notes into the exam - you will get a new copy of the briefing paper in there.

This will involve a practical task, such as storyboarding or sketching a layout (of a poster, magazine, webpage etc) and a creative task (coming up with ideas for new texts), as well as requiring evidence of your knowledge and understanding of the Key Concepts, the research you have undertaken to build this, and ability to apply these to the topic.

Research resources will appear on this blog in advance of the exam; you can start exam preparation independently at any time.

MARKING: THE ASSESSMENT OBJECTIVES
Marks are awarded for the following:

HOW THE EXAM PAPER LOOKS
Below (click read more) you will find images from past papers, including the resource book you get with this.

FILM assignment 2 Cross-Media marking criteria

**CLICK READ MORE AND SCROLL TO THE BOTTOM FOR EXAM BOARD FULL MARK EXAMPLES**

Read more yourself: all exam board guides are here.

They are free and accessible to parents and students.

Below you can find the official marking criteria for the cross-media assignment.

Click image to enlarge.

Click read more to see the assessment criteria (how marks/grades are awarded) for THIS assignment.

These are the 'Assessment Objectives' that marks are awarded for on the coursework unit

A reminder of how this fits in to the overall coursework unit:

How the exam board describe this assignment.
Note - the Key Concepts of Institution and Representation are highlighted:

This is the exam broad brief for the film promotion cross-media task we work on:

THE 200 WORD EXPLANATION
Official guidance on this is very brief:

Candidates should explain in no more than 200 of the 1000 - 1200 words allocated, how their two research, planning and production tasks are connected and how effective they are. They should also comment on how they have addressed representational and institutional issues.

So, you should include:

• how your research influenced your own production
• how effective/convincing your productions are
• apply Key Concept Representation to your work
• apply Key Concept Institution to your work

Below - click read more for the actual assessment criteria:

WEBSITE assignment 3 Production-Eval marking criteria

I will be adding further to this post - TBC.

Read more yourself: all exam board guides are here.

They are free and accessible to parents and students.

Below you can find the official marking criteria for the cross-media assignment.

Click image to enlarge.

Click read more to see the assessment criteria (how marks/grades are awarded) for THIS assignment.

These are the 'Assessment Objectives' that marks are awarded for on the coursework unit

A reminder of how this fits in to the overall coursework unit:

How the exam board describe this assignment. .
Note - all 4 of the Key Concepts of Media Language, Audience, Representation and Institution (MARI) are highlighted:

This is the exam broad brief for the website task we work on:

This describes suggested minimums.

Below - click read more for the actual assessment criteria: