Showing posts with label countertype. Show all posts
Showing posts with label countertype. Show all posts

Monday, 25 September 2017

KC REPRESENTATION Golden Girls and countertype v stereotype

You have 4 Key Concepts to carefully consider throughout the course: MARI...

The clip below contains a mix of stereotype and countertype for you to consider. This show was broadcast in the pre-digital era on a mainstream channel, therefore it couldn't simply target 'older' people as its primary target audience. How does the use of countertypes and stereotypes widen the potential target audience for this show?


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